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DESIGNING FOR
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We tailor a range of graphic
design capabilities to complement any Print-On-Demand application. Our clients have
requirements ranging from total design of new corporate identities to incorporating
existing designs into a companion project. Our design services include; corporate identity design,
business format development, presentation graphics, web site design, and logo and word-mark
creation.
What is important is designing with Print-On-Demand in mind. |
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© Peace Action, Inc. |
CASE STUDYAward Banquet PresentationA local activist organization required material for their annual awards banquet. After considering the effort and cost involved in undertaking a project such as this on their own, the event organizers approached us for a solution. A two-week time frame was available for the entire project; concept, design, layout, proofing and eventual printing. After receiving the material and content, we began the design and layout for the program. As it progressed the project grew as more material was needed to complete the package, including table tents and award certificates, all with the same theme that didn't exist just days before. Final approval for printing of the package was granted 3 days prior to the event and the project was delivered on the morning of the banquet. The client was pleased and the event was a success, due, in part, to the professional image portrayed through the printed material. Producing this project with the same tight time constraints would not have been possible with traditional methods and a typical graphic design service would have not been as effective. |
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designed and printed by Morrow Graphics, Inc. |
CASE STUDYMotivational SeminarsEric Erickson, a motivational guru, who travels the world hosting self-help type seminars, uses books and articles that he has authored to support his classes and teach his philosophy. In the past, he would utilize the limited services of a copy center to print copies of his books that he would sell at a seminar. The print and design quality that he received from the copy center did not match the caliber of his message. When we were approached by Mr. Erickson, a need for continuity and design was apparent. By using the author's own photographs and stock photography, covers were designed to establish an identity for each of his books. Over the course of several weeks, as each book was submitted to Morrow Graphics for reproduction, a cover was created that matched the design identity that was being established with each successive title. Without the specialized design service offered by Morrow Graphics, Mr. Erickson's seminars would not have the brand identity they have today. |
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© Caroline Blakely. All Rights Reserved. |
CASE STUDYSelf PublishingAn example of print-on-demand-tailored-design is displayed at left. The author of this autobiography, an elderly woman by the name of Caroline Blakely, needed a professional image for the retail sale her book. Armed with original vintage family photographs and the text files of her stories (from an Apple II-C computer), we designed the book's format, created an identity for "I Am One Of These" and printed the book on-demand, perfect bound with full-color covers in high-quality digital print. The result of this approach to self-publishing was incredible. On a local level, Caroline's autobiography was a hit within her large family and was successfully able to compete with other books on the shelf in small book stores and retail environments. |
